- Job TypeTemporary
- Company NameCity of Mississauga
- AddressMississauga, ON
The Digital Strategy and Experience Team works with individuals across our organization to enhance the City's online services and information, making it simpler, clearer, and faster for citizens and businesses. We focus on the customer, design with evidence, and measure our results. We work collaboratively and iteratively, so you'll be expected to work with our entire team on many projects, sometimes on short notice. That means working with developers, designers, subject matter experts, and senior management - anyone we need to, to help us produce world-class content and services.
About you
As a Digital Content Consultant, you understand the art and science of writing for the web. You are a versatile writer, a seasoned editor, and a proven online content expert with considerable experience using customer insights. You are web savvy and accustomed to working alongside technical and creative staff on large-scale digital initiatives. You help colleagues when needed, even if it falls outside of your role. You know how to navigate large organizations, build relationships, and lead projects that require significant cross-team coordination and consensus, particularly in municipal government, where creativity is required and resources are sometimes limited.
Duties and Responsibilities
Working alongside a team of content designers, you will be responsible for developing and executing digital content plans that create great customer experiences. You will lead the planning, writing, and activation of accessible, user-focused content on hundreds of topics, while developing and implementing new City-wide standards for content style and governance. This position will require up to 50% of time spent on writing and editing projects and to be an expert in using our design system and CMS.
You'll need to
Scope, write, edit and deliver digital content about complex topics that is clear, optimized for the web and supports customer journeys and business goals
Develop and design web content that adheres to industry best practices (SEO, GEO, AEO, accessibility, plain language) and aligns with Mississauga’s Digital Strategy
Provide leadership and consultation that supports a customer-centric approach; discover customer and partner expectations and priorities, and develop content to meet the public’s need for government services
Collaborate with cross-functional teams to develop and maintain corporate standards and procedures related to web writing, content management, and style guides for official City Government website content
Provide coaching, training, leadership and guidance to departmental teams related to digital content design, and enhance knowledge of corporate content standards with internal partners
Analyze Voice of the Customer feedback and use quality assurance tools to ensure digital content focuses on user needs and experience
Demonstrate the ability to effectively proofread, edit, and provide approvals of other editors' content in a collaborative and diplomatic manner
Initiate and manage projects to implement the Digital Strategy with partners across City departments
Report on website performance as it relates to content optimization
Be an advocate for content best practices and to train and develop colleagues into great web writers.
Skills and Qualifications
University degree or diploma in digital communications, journalism, communications or related field
Minimum of six years of business experience with a proven track record structuring and optimizing web content for usability and clarity
Proven ability to format web pages for readability and accessibility as an expert CMS user to align digital experiences with customer needs
Experience working within a large municipal government or similarly complex public-sector environment
Experience leading editorial strategy for informational, service-focused and transactional websites
Demonstrated curiosity and adaptability in learning and applying emerging technologies, including AI tools, with a willingness to explore their potential to improve content workflows and digital services
Excellent editorial skills, including producing proposals and content briefs, writing accessible content for diverse audiences, proofreading and copyediting, and creating editorial guidelines and documentation
Extensive experience writing for digital projects involving complex topics, conducting site content audits, writing project plans, and repurposing content to tight deadlines
Experience in working with WordPress and other content publishing systems
Knowledge of using customer feedback to improve or refine webpage content through user surveys and analytics tools
Highly developed conflict resolution, project management, time management, organizational, inter-personal and problem-solving skills
Portfolio of projects that demonstrate your ability to structure and optimize online information, and write great, accessible content for the web in plain English
The ability to lead project meetings; gain consensus for your strategies; and drive actionable outcomes
Understanding of information architecture, user experience testing, iterative, agile methodologies
Hourly Rate/Salary: $ 50.39 - $ 67.18
https://jobs.mississauga.ca
